Elara Seamless Wirefree Maternity Nursing Bra
$92.99 · Black
A CLOSER LOOK
Buttery-soft stretch
not stiff cups that dig in.
Elara combines scalloped style, wirefree support, easy nursing clips, and soft stretch comfort for day and night.
NuriBloom
Maternity Bra
Details specific to the Elara Seamless Wirefree Maternity Nursing Bra. Use size guide before ordering. Machine wash as directed to preserve stretch and softness.
MADE FOR THE IN BETWEEN
The nursing bra you forget
you are wearing until you need it.
Stretch That Adapts
Seamless stretch moves with natural changes between feeds, staying comfortable without readjusting.
Wirefree Support
Molded cups give gentle lift and shape without underwire pressure.
A Considered Finish
Scalloped trim adds a feminine detail beyond basic nursing wear.
Breathable Comfort
Soft fabric stays cool and gentle through long days, warm nights, and repeated feeds.
On in seconds,
comfortable through everything after.
Four steps from choosing your size to feeding with one hand free through every nursing session.
Choose your size
Use the size guide for your current stage. Soft stretch adapts to natural changes for a consistent fit.
Pull on and settle
Pull Elara on like an everyday bra and let the seamless fabric settle comfortably into place.
Release for feeding or pumping
Press the one-handed nursing clip to drop the cup for easy access, then refasten with one click.
Wear day and night
Wirefree, breathable comfort supports everyday wear and overnight feeds. Machine wash as directed.
The answers that
help you choose with ease.
What nursing and pregnant parents want to know before the Elara becomes their most-worn everyday bra.
The Elara combines a buttery-soft seamless stretch fabric with a signature scalloped edge trim, wirefree molded cup shaping, and one-handed nursing clips in a bra that is genuinely comfortable enough to wear through the night. It is designed to feel like a considered everyday bra rather than a purely functional nursing garment.
Yes. The wirefree construction and soft seamless fabric make the Elara a practical overnight option during the newborn period when nighttime feeds are frequent and the fewer layers to manage, the better. The fabric stays soft and comfortable through extended overnight wear.
A one-handed clip sits where the strap meets the cup on each side. Press it downward with one hand to release the cup for feeding or pumping, and press it back up to refasten after each session. The whole process takes only a moment with a single hand.
Yes. The soft seamless stretch fabric adapts to a growing body through pregnancy and continues to work comfortably into the postpartum and active nursing stages without needing to be replaced between them.
The Elara is available in neutral tones including nude, black, and taupe, covering the most practical color options for everyday wear as a base layer under any outfit.
The scalloped trim sits along the top edge of the cup rather than creating a hard horizontal line, which means it sits more comfortably and less visibly under most fabrics than a straight-edged bra would. Under fitted tops the scallop edge may have a subtle texture but does not create a defined visible line.
Machine wash as directed on the care label. The stretch fabric recovers its softness and shape through regular washing and maintains its gentle fit over months of daily use with proper care.



